COMMERCIAL SERVICES
FULL TURNKEY SOLUTION
We work with a range of rightsholders including Government Ministries, Event-owners, Commissions, Federations, Leagues, Clubs and Private IP-owners. The team specialise in developing and implementing sustainable commercial models, with emphasis on Sponsorship and Naming Rights.
Consulting & Advisory
- Sponsorship Consulting
- Naming Rights Advisory
- Asset Development
- Business Planning
Asset Audit & Feasibility
- Opportunity Evaluation Framework Development
- Market Analysis
- Feasibility Assessments
- Soft-Market Testing
Strategy & Valuation
- Comparator Analysis
- Strategy Modelling
- Rights Architecture
- Asset Valuation
- Packaging & Pricing
Sales & Contracting
- IP Rights: Sales & Acquisition
- Sponsorship Sales
- Legal Contracting
- Licensing Agreements
- Talent Endorsements
Management & Reporting
- Asset & Rights Management
- Activation Management
- Sponsorship Evaluation
- ROI / ROO Calculations
- Sponsorship Reporting
Capability Development
- Customized Sponsorship Lifecycle Training
- Group Masterclasses
- Multi-level Courses With Accreditations
- 1-to-1 Training & Mentorship
- Bespoke Sponsorship Handbook & Tools
RIGHTSHOLDERS WE WORK WITH
LET US HELP YOU MAXIMISE YOUR COMMERCIAL POTENTIAL
Get in touch with Zenith's team of commercial specialists