THE MIDDLE EAST'S TRUSTED INDEPENDENT COMMERCIAL SERVICES CONSULTANCY

Whatever your needs, our specialist commercial consulting team have the holistic sports, culture and entertainment industry experience to deliver the data-driven results you want.

We create and implement customised commercial programs that maximise our clients' return-on-investment, with flexibility and sustainability at the core of each program.

Our proprietary methodologies combined with our extensive sector experience ensure unrivalled expertise in the asset commercialisation, research and strategy development process.

Our experienced commercial team and in-house legal counsel can manage the complete rights sales process, from target identification, to outreach, marketing, negotiation, contracting and revenue collection.

Using our own industry-specific proprietary valuation and pricing models honed for the region, we can not only develop your rights architecture, but value and price multi-sectorial assets.

We work with brands to support their sponsorship goals by realising their marketing & business objectives — from the identification of suitable partnerships to the development and implementation of successful activation strategies.

Utilising our own proprietary sector specific evaluation tools, we advise clients on the results and impact of their sponsorship programs and activations.

During the development of new assets, our experienced commercial specialists can assess and outline best practice commercial models to deliver the greatest commercial results.

With our extensive reach into the world of sports, culture and entertainment, we work to create mutually beneficial opportunities for our celebrated talent, rightsholder and brand clients.